Peabody Essex MuseumÂ
Peabody Essex MuseumÂ
As the TikTok Intern, I was the primary content creator for the museum's TikTok page. I developed and executed a full content strategy - from brainstorming and shooting to editing and posting - to grow the museum's online presence. During my 75-day internship, I created 18 videos that led to a 123% increase in followers, a 50% increase in viewers, and an impressive 867% increase in shares. My content was also cross-promoted on the museum's Instagram account, expanding its reach and audience engagement.